On Demand! We want it here, we want it now. Hell, we want it yesterday. Considering the instantaneous nature of the Information Age, these requests are reasonable to make of any technical solutions provider. This is especially true, if not exclusively so, of an on-demand software company whose function is to host software systems and deliver them online. When these high performance services are availed to us, we experience the 21st Century connectivity – but if they can’t deliver as promised, they might as well have not offered.

On-demand software can and should be a terrific and profitable business. It would be best for a company in this business to work its kinks out now because mobile Internet connection will soon play a huge role in the business world, particularly in sales. Sales teams in insurance, pharmaceuticals, financials, building supplies – they will all need even more performance from their software providers. And just like today, they will still hate the paperwork and minutiae. Whoever best simplifies the sales process wins.